Conducting market research to evaluate a new marketing campaign.

Recent research involved a programme of 400 interviews to assess the awareness, perceptions and business potential of a recently launched software product among the client’s core corporate prospect base. The company was about to commit to a large-scale promotional campaign to support the product at a cost of over £¼ million, but wanted to ensure that they were reaching the desired target audience and that the message was both understood…

Web design – Website redesign for a regional security and fire safety system installer

The client, a regional security and fire safety system installer approached The Jamieson Consultancy initially to redesign the group's websites. Realising the scope of the full and varied services we offer, TJC went onto utilise our dedicated market research team and qualified lead generation program. The IT division gladly set out working on a complete redesign of their corporate level site, upgrading them to a modern and flexible content management…

Large scale International fulfilment for a leading manufacturing firm

For this client, a leading manufacturer of bearing technologies, we have developed and supply a data capture, literature fulfilment, data analysis and reporting process. This involved the design and development of a database to manage all data, the training of the fulfilment team to operate the system, and data capture via telephone, web, email fax and post. Dedicated phone, email and postal facilities were set up for the purpose and, critically, the process was set up…

Circulation and enquiry management to support the launch of a new B2B publication

The circulation of this title, one of three business-to–business journals published by a specialist UK publisher, had been subcontracted to a third party since its launch 15 years ago.  Since then a great deal of effort had been put into developing a market-leading editorial product however it was acknowledged that, at the time of its launch, the market sector was not well defined and that this needed to be addressed.  The publishers…

Creating a database of 2,000 new prospects for a specialist printing company

The client, a printing company specialising in high quality 10-colour presswork, was concerned that their forward order book was not as full as it should be and therefore decided to embark on a new business generation exercise. However, the problems they faced turned out to be considerable: They did not have a clear picture of their prospect market because they could not readily identify any trends within their existing business. They…

Online capability plus outbound and inbound Telemarketing

One of Europe’s largest publishers of IT titles had been running an annual awards event, acknowledged as one of the highlights of the IT calendar, for which readers were invited to vote for their preferred suppliers in a variety of product and service categories. TJC were contracted to design and execute the voting programme and developed a database-driven, password protected, online voting platform which co-ordinates with an outbound and inbound telephone research…

Web design – Brochure website and branding for a Sussex based HR outsourcing consultancy

The client, a start-up HR outsourcing firm  based in Hastings approached The Jamieson Consultancy, for branding exercises and a Web design in december 2019 aiming to establish their digital and physical presence throughout East Sussex by early 2020. The client needed the site in particular to be live by the end of January 2020, for their first business networking event. TJC happily accepted the challenge, and rose to the occasion…

Accelerating a leading law firm through targeted lead generation

The client, a leading law firm, was keen to develop a foothold in the hospitality sector and had decided that a programme of targeted lead generation would best suit their way of working. Whilst they had already identified the companies they wanted to approach, they did not know who within them would be responsible for appraising and selecting a firm of solicitors, nor did they have the skills or resources in-house…

Web Design – Brochure website for an specialist social care service supporting adults living with ASD in Hastings, East Sussex

The client, a specialist care provider for adults who live with ASD in Hastings, East Sussex needed a website to help give them a solid digital presence in the county, advertise their service locations and also to help with the recruitment of new staff members. TJC created an aesthetically eye-catching website which works to effectively sign-post visitors to key information about the service, and other useful links for nationally available…

Managing new leads and literature for a European manufacturer

This European manufacturer of solenoid technology has a small local office responsible for sales and marketing in the UK. Given its staffing limitations, a requirement existed for a facility that would receive and manage all new business leads including literature despatch and lead qualification. By putting an on-demand fulfilment and enquiry management process in place, our client has been able to get on with the job of selling their products without…

Web design – Brochure website redesign and SEO for a Sussex based electrical contractor

Our client needed a redesign of their current website which they felt didn't accurately represent their services or capability as an electrical contractor. We created a modern, stylish website, optimised for multiple search terms in multiple towns and with a clear focus on generating conversions. The pinnacle of this project was less than 2 weeks after the redesign launched, we were seeing the site appear on pages 1-2 for multiple…

Web design – Product launch for an international audio equipment retailer

The client, an international audio equipment manufacturer was launching a new product line which was anticipated to make a real impact in the Hi-Fi market. At short notice, TJC was asked to construct a landing page to be used as an adjunct to the official launch at the 2020 Bristol Hi-Fi show. The landing pages' main business application was product marketing and enquiry management. We used our knowledge of modern…