So you have a long list of clients – that’s great – but how many on that list are really clients? And how do you find out? Step 1: Take your list of clients and check to see who has ordered from you: This month; This quarter; In the last 12 months. These are your...
One of the best and most effective ways is to customise your preheader text. Have you ever wondered why the preheader text displaying in your email campaigns is never what you wanted to see? How can you resolve that and boost your open rates? Before attempting to answer the question, you may first ask, what is...
Ever looked at your logo on your website and found it looks slightly blurry? If it is it’s more than likely to be the file format, probably a .png or .jpg. What does that mean ? .png or Portable Network Graphics is the most widely used image format on the web. It allows for transparent backgrounds which make it really useful...
